India's leading Content Marketing Agency
"Content is the reason search began. Now, content marketing is now the only marketing left."
In ancient Japan, Ninjas were skilled warriors who sometimes turned into spies and assassins.
While we haven’t been able to go to Japan and train for the same, we have managed to master the art of fighting the noise on the Internet through great content marketing that stands out and speaks strongly.
And now, we’re here to put our secrets and knowledge into action to make your brand a resounding success through sharp and impactful content marketing.
Why content marketing?
As a species, we’re addicted to stories. The best stories spread like wildfire, and the best storytellers are immortalized. Here’s how telling your story right, through content marketing, can impact your business:
- Boosts conversion
- Expands reach & awareness
- Educates your audience
- Connects you to your audience,
- Forms a community around your brand
- Establishes trust, loyalty, and advocacy
But there’s more. When you do content marketing right, here’s what happens:
- It brings in 6x more conversions than traditional forms of marketing
- It costs 62% less than traditional marketing
- It ends up generating 3x more leads than traditional marketing
That’s ROI delivered in all forms and on all fronts.
Through our content marketing services, we want you to see this ROI on your balance sheet.
Content marketing is like a first date. If you only talk about yourself, there won’t be a second one.
At ContentNinja, we know this very well. This is why our strategies focus on:
- Ensuring it is authentic and is loved by Google and humans alike
- Doesn’t add to the content deluge on the Internet
- Generates measurable ROI for you
It’s a commitment. Not a campaign. Are you ready for it?
What does content marketing include
Technical blog content
We help you create your blog from scratch. Right from strategy, ideation, to execution- we handle it all and then work to drive traffic to it through organic and non-organic mediums. Our Ninjas know how to research well, so you can rest assured that the nuts and bolts of your technical content will be written and presented in the highest quality manner. Of course, we put on our Ninja glasses as well to analyze performance metrics and KPIs.
Newsletters and emailers
Did you know email generates an ROI of 3800%? This makes newsletters and emailers one of the most effective mediums for cultivating customer loyalty and retention. We’ll help you achieve both through carefully crafted email campaigns, thoroughly tested subject lines, and meticulous tracking so that subscribers are absolutely delighted when they see an email from you in their inbox!
According to Blue Corona, for every $1 spent on Google Ads, you can reap $2 in revenue. Performing further calculations should be easy… So, whichever platform you prefer- Facebook, Google, LinkedIn, Instagram, Twitter- we help your brand garner more awareness/ clicks/ sales by writing the perfect ad copy and matching it up with the right image. We also analyze how well they performed and make sure that the dollars you spend are doubled in value when they come back to you.
Your website should be your best 24*7 unpaid salesman. Right from the visuals to the words to the CTAs: everything should convince the visitor that you are the brand they had been looking for. With our Ninja-infused copywriting and design skills, you can be sure that visitors will be captivated by the solution that only your brand can offer.
Guides and ebooks
For the lead generation and capturing stage, nothing can beat the success of guides and ebooks. They are the perfect way to position yourself as an educational and go-to resource in the mind of your dream customer. Our in-house Ninjas understand this, and so, work to meticulously research, design, and craft the perfect length ebook that entices your prospects to willingly become leads.
93% of all online experiences begin with a search engine and 81% of people perform online searches before making a big purchase. These numbers open up some huuuuuge possibilities for your business if your content is SEO-optimized and if people can actually find you on the search engines.
We help you create this SEO-optimized blog content through both words and images. Since 75% of people never go past the 1st page of search engines, that’s the seat we are looking to win for you in this Game of Thrones.
Press releases are more than news articles about the workings of your business. They have to be carefully planned and crafted so as to maintain brand consistency, reputation, and connection. We take care of all three by leveraging the right voice, choice of words, and positioning at the right time.
In the B2B space, whitepapers are one of the most effective ways to establish authority, domain expertise, and thought leadership. They require a lot of research and meticulous writing which is something we both enjoy and are good at. Whitepaper services include everything from idea generation to research to writing and designing the whitepapers. We can spin off a popular blog into a whitepaper for in-depth coverage or begin from scratch on a much-less explored topic; your call.
Blog Writing & Syndication
Blogs might seem so 2006, but their power is enduring as ever. They are a powerful way to consistently share information with readers and help to establish you as an expert in your field. Blogs can help you spark interest, sow desire, and compel action in your readers.
We help you create your blog from scratch- right from strategy, ideation, research and execution- we handle it all and then work to drive traffic to it through organic and non-organic mediums. Our Ninjas know how to research well, so you can rest assured that both non-technical and technical content writing is of the highest quality. Of course, we put on our Ninja glasses as well to analyze performance metrics and KPIs.
Social media marketing
When used strategically, social media can help you to directly connect with fans and customers. In an age when everyone’s wary of being hoodwinked, social media can help to foster trust and build an enduring relationship with your target audience.
As of 2019, there are roughly 3.2 million social media users worldwide. Is your brand doing a good job of attracting and standing out to its ideal customers? We’ll take care of that through end-to-end strategy, killer copy, beautiful graphics, sponsored ads, and the right amount of seriousness (or sass).
Videos and webinars
For 90% of consumers, videos are key in helping them make buying decisions. On landing pages, videos can increase conversion rates by over 86% and according to Cisco, by 2020, 82% of all consumer web traffic will be video. 50% of consumers prefer it after all.
We help you catch the video wave (and stay on top of it) through any kind of video your brand would need. Brand videos, demo videos, event videos, animated videos, explainer videos, 360°/ VR videos… you name it, we can make it.
We also specialize in making webinars. They are a great way to establish your authority, provide value to existing customers, and rope in new ones. We help you design the perfect webinar experience for your audience- right down to the topic, the technical setup, and content you’ll share/ speak.
Infographic marketing is still underrated as compared to other forms because of its time-consuming nature, but those who know of its power, know the amazing results it can give. They can increase web traffic by 12% by expanding your reach through platforms like Pinterest and Google Images.
Now, both of them might be littered with hordes of time-sucking infographics, but we won’t add to that pile. Using a combination of storytelling, images, and research-backed statistics, we’ll create and weave infographics for your brand that achieve the objective they were made for.
Our content marketing services extend to the audio format as well. If there’s any form of content that weaves in seamlessly through any part of the day, its podcasts. This makes it one of the easiest ways to reach your audience without needing expensive gear (like state-of-the-art microphones) to get started.
We’ll help you establish your podcast presence by brainstorming what your podcast will be about, the episode topics, the episode content, distributing it on various platforms, and effectively leveraging it to drive conversions.
Performance Marketing and Paid ads
If your business is already leveraging organic traffic, then using paid ads can act as the icing on the cake that seals the deal. According to Blue Corona, for every $1 spent on Google Ads, you can reap $2 in revenue. Performing further calculations should be easy…
So, whichever platform you prefer- Facebook, Google, LinkedIn, Instagram, Twitter- we help your brand garner more awareness/ clicks/ sales by writing the perfect ad copy and matching it up with the right image. We then put on our Ninja glasses to analyze how well they performed and make sure that the dollars you spend are doubled in value when they come back to you.
93% of all online experiences begin with a search engine and 81% of people perform online searches before making a big purchase. These numbers open up some huuuuuge possibilities for your business i.e. if your content is SEO-optimized and if people can actually find you on the search engines.
We help you create this SEO-optimized content- be it hardcore textual or even the alt text in images. Since 75% of people never go past the 1st page of search engines, in this Game of Thrones, that’s the seat we are looking to win for you. We take the crown for the best content marketing company in return, thank you very much.
How to set up content marketing
Content marketing on HubSpot
Another shining jewel in our crown of ‘the top content marketing agency’ is the fact that we are HubSpot partners. Meaning, not only do we know the ins-and-out of HubSpot tools, but we can leverage those tools for your brand success.
Pillar pages, marketing workflow automation (a key HubSpot feature), inbound marketing. The whole content marketing shabam, in short. We know it and we can use it to spruce up content marketing for your brand. HubSpot trusts in us.